The nodding of the audience made Mr. Lei more confident. He believed that the emergence of huami mobile phone would not only change the market pattern of the high-end mobile phone industry, but also change the development idea and direction of the whole mobile phone industry.


    "So, just now I heard an audience scold that what broken services can sell for 2000 yuan. What I want to say is these services!"


    President Lei returned the original words of the audience just now, which made the audience a little ashamed. Since his apple phone automatically turned off n times outdoors last winter, he wanted to scold that person alive. Now listen to President Lei''s meaning, if Xiaomi can solve these problems, let alone 8888, even if it is 10000 yuan, he will not think about it... Think about it!


    "Let me introduce these services in detail.


    First, all users who buy the standard version of huami mobile phone, as long as the mobile phone has no traces of man-made damage, they can change it free within half a year, the elite version within one year, and the exclusive version within two years. Each mobile phone can only be changed once at most! "


    WOW! President Lei just said the first service, which caused an uproar in the audience!


    "My God! Did I hear you right? The standard version is guaranteed for half a year, and the exclusive version is guaranteed for two years, true or false!"


    "I''m NIMA. It''s too exaggerated to guarantee half a year. Now few companies can guarantee seven days and half a month. Huami even guarantees half a year!"


    President Lei''s proposed time limit for replacement shocked all the audience. Now, even conscientious businessmen are limited to replacement within one month at most. As for huami, starting in half a year, the exclusive version can last for two years. Doesn''t that mean that I can buy an exclusive version of huami mobile phone and replace it with a new one after two years?


    Noise, shock, doubt and disbelief filled the audience with all kinds of thoughts. Media reporters from all over the world rushed to contact their own editors to release instant news. They believed that just changing this one within two years by huami mobile phone would be enough to detonate online public opinion and set off a big earthquake in the whole mobile phone industry.


    Looking at the noisy audience, President Lei smiled more. His eyes looked at Fang Zhe in the front row of the audience. They looked at each other, and the corners of their mouths rose involuntarily.


    "Which is more difficult to sell a mobile phone with 8000 yuan for two years or two mobile phones with 4000 yuan to the same user?" Fang zhe asked simply at the beginning, so that Lei and Xiaomi executives agreed with huami''s maximum two-year replacement time limit.


    With the same configuration, the difficulty of selling a 4000 yuan mobile phone, an 8000 yuan mobile phone and two 4000 yuan mobile phones to the same user increases in turn.


    At the same time, most users just need one mobile phone, so he would rather buy a mobile phone with a two-year replacement of 8000 yuan than two mobile phones with 4000 yuan at the same time.


    On the surface, huami sells 8000 yuan mobile phones, but in fact, it locks users in buying two 4000 yuan huami mobile phones twice in a row. Two years later, even if users who change machines want to pursue better configuration, huami can secure users through various value-added services at a very small cost, avoiding the loss of users when changing machines and buying mobile phones of other brands.


    Mr. Lei raised his hand and pressed it. When the audience calmed down again, he said slowly: "I know many viewers may be shocked and suspicious. I don''t believe how we are stupid enough to launch the two-year replacement service.


    You know, most smart phones are basically stuck after using them for 2 years. The design life of our huami mobile phones is 5 years, and the actual service life can be within 3-5 years. Of course, it may take longer to maintain them well.


    The reason why we launched such a package exchange condition is that we hope that you don''t have any concerns about using our huami mobile phone. You can use it as you want. If you feel it''s difficult to use, you come to us to change it. We will definitely change a brand-new mobile phone for you without saying a word!


    In addition to the first replacement time in the industry up to two years, our warranty time has also been extended accordingly.


    The standard version has a two-year warranty. Other mobile phone brands basically have a one-year warranty. The elite version has a three-year warranty and the exclusive version has a five-year warranty. That is to say, you can buy a huami exclusive mobile phone from now. You can change a new mobile phone at any time within 2 years. We will help you solve any problems with your mobile phone within 5 years! "


    PA, PA, PA! The audience felt that no matter what the real use experience of huami mobile phone is, at least this warranty service is the conscience of the industry! This is the first service worth 2000 yuan in the mouth of President Lei!


    Next, every item that President Lei said later made the audience fully understand. For these services that President Lei said, 2000 yuan is really not expensive!


    "The second service we launched is the Xiaomi membership system specially formulated for huami mobile phones.


    All users who buy huami mobile phones, no matter which version they buy, will automatically become VIP members of Xiaomi. The Standard Version corresponds to junior members of Xiaomi, while the elite version and the exclusive version correspond to intermediate members and senior members respectively.


    We have launched different levels of member services and related benefits for these three member levels, that is, three different mobile phone versions.


    First, we have launched a special 7 * 24-hour member customer service for members at all levels. Compared with ordinary customer service, the staff of member customer service are the elite of customer service. They are better than ordinary customer service in terms of professional quality and communication skills.


    No matter you have any questions about huami mobile phone or Xiaomi products and services, you can call the member customer service hotline directly. After you buy huami mobile phone, there will be Xiaomi member customer service hotline in the address book by default.


    Second, all users who buy huami mobile phones to become Xiaomi members will enjoy a certain discount if they buy any Xiaomi products in the future. Junior members, that is, huami users who buy the Standard Version, can enjoy a discount of 9.80% three times a year, intermediate members can enjoy a discount of 9.50% four times a year, and senior members can enjoy a discount of 5 times a year.


    Third, it is also a very important point. We cooperate with Youku, Tudou, hungry, didi and other Internet companies to launch payment discounts and rebates with different discounts for different levels of members.


    For example, are you hungry? Any junior Xiaomi member who orders meals on the hungry will give a discount of 9.8% on the basis of the preferential discount price of the platform. For intermediate members, it is 9.5% and for senior members, it is 10%. That is to say, for ordering meals that originally cost 20 yuan, you can only pay 18 yuan with huami mobile phone through wechat. Of course, members of different levels, The upper limit of preferential limit is also different.


    Fourth, we cooperate with Alipay. All users with sesame credit of more than 700 can get the opportunity to pay interest free installments for half a year, and users with sesame credit of more than 750 can get the opportunity to pay interest free installments for one year.


    Fifth, according to sesame credit points, Xiaomi members at different levels can call first and then recharge, so as to ensure that your phone will never be in arrears and shut down.


    The maximum amount of arrears for junior members can reach 4888 yuan, intermediate members can owe 6888 yuan, and senior members can owe 8888 yuan. The price is the same as that of mobile phones. We set such a high amount of arrears for huami users because we believe that every huami user is trustworthy.


    Sixth, for huami users with overseas travel and global travel needs, we...... "


    The terms of service were described one by one by President Lei. The audience held their breath and listened carefully.


    Guaranteed warranty, member customer service, product discounts, interest free installments, the amount of arrears of thousands of yuan, convenient traffic and telephone charges for overseas travel, even small gifts during the new year and holidays and various services listed in the terms of service, but Mr. Lei didn''t mention them, so that all the viewers on site and watching the live broadcast understand that 2000 yuan is really not expensive for these services!